Razer today announced a collaboration with Tencent Holdings Limited (Tencent), a leading provider of Internet value added services in China, to bring the mobile gaming experience to the next level. The two companies will combine their strengths to serve the world’s 2.4 billion active mobile gamers by pushing the boundaries of mobile gaming hardware, software and services. Tencent is the global publisher for blockbuster mobile titles like PUBG Mobile and Honour of Kings (also known as Arena of Valor in various other markets).
Razer launched its first gaming smartphone in 2017 and defined an all new category of smartphones with many other companies quickly following to release gaming phones. Today, having pioneered the gaming smartphone category, Razer is taking its mobile gaming strategy to the next level to focus on an ecosystem approach to mobile gaming.
THREE AREAS OF COLLABORATION
The collaboration between Tencent and Razer will focus on the following areas:
Tencent will work closely with Razer to optimize Tencent mobile games for Razer’s hardware, including the Razer Phone and mobile accessories such as mobile game controllers designed by Razer.
As part of the collaboration, Tencent and Razer will also explore additional monetization opportunities for mobile gaming including integrating Razer services and more.
The collaboration will also see both companies working together on optimizing Tencent’s mobile games for Razer’s mobile game platforms and the Razer Cortex mobile game launcher. Razer Cortex is a powerful Android mobile game launcher that optimizes mobile game performance, recommends the latest and greatest gaming deals and launches games from one single location.
Both companies will also explore the use of Razer technologies within Tencent mobile games – such as Chroma RGB lighting as well as THX Spatial Audio from Razer’s audio technology subsidiary THX Ltd.