Kingdom Under Fire II – Official press release for new global game logo

Revealed in South Korea last month, developer Blueside just released the official English press release on the new game logo for Kingdom Under Fire II, which is also taking part in G-Star 2013.

Kingdom Under Fire II G-Star 2013

Blueside Inc., unveils new brand identity of “Kingdom Under Fire II”

– Express the authentic successor of Kingdom Under Fire series
– Designed by All Communications the best brand identity design company in Korea

Blueside Inc., the leading worldwide developer of “Kingdom Under Fire II”, unveiled new brand identity. The hit online PC game “Kingdom Under Fire II” with game players’ great expectation features a huge size of troop battles.

The unveiled new brand identity has antique font reminding the middle ages with intense metallic color, signaling “II” which has meaning of formal heir of “Kingdom Under Fire” series. Also the blade in the middle of “II” symbolize the war and conflict between camps.

New brand identity of “Kingdom Under Fire II” will be used on future online and offline events of Blueside Inc.

“We feel the necessary of new brand identity to appeal to the global market as we are in the run-up to the global service of Kingdom Under Fire II. As new brand identity well express the authentic successor of Kingdom Under Fire series and we expect that it will be very helpful in future service and marketing in global market.” said CEO Sejung Kim of Blueside Inc.

New brand identity of “Kingdom Under Fire II” was designed by All Communications (www.allcomm.co.kr) the best brand identity design company in Korea.

Blueside Inc, which awarded “Kingdom Under Fire II” service contracts with 10 different areas – Game Flier in Korea, Japan and Taiwan, NHN Entertainment, Leadtek of 4 South-East Asia countries, Hong Kong and China. Kingdom Under Fire II will have first commercial service on 4 South-East Asia.