Talk about being extravagant. On 24th June 2010, Blizzard Entertainment, developer of the upcoming RTS epic, StarCraft 2: Wings of Liberty, organized a special press conference in South Korea. The venue? A hanger right over at Gimpo International Airport. Attended by heavyweight executives of the company, the payment model for the game was announced (some countries have subscription plans, hence cheaper hardcopy of the game), but that wasn’t the end. What was the surprise?
Well, apparently a 747-400 model plane painted with StarCraft 2’s logo and the leader of the Terran faction, James “Jim” Raynor. Its a joint collaboration between Korea Air and Blizzard. The outlay of this ambitious marketing project is said to cost over a billion Korean Won.
How is the payment model for StarCraft 2 in South Korea like? The game’s unlimited access price will cost 69.000KRW (around USD58.00), with 2 other options of buying a daily subscription card for 2,000KRW (around USD1.70) or a monthly card for 9,900KRW (around USD8.30).