This is something rarely used in the Asian market. For Blade & Soul China’s upcoming debut test phase on 16th August, publisher Tencent Games announced that there will be no beta keys given out.
Tencent account holders will only have to answer a short survey, and if selected, the account will automatically gain access to the server.
Also, the No.1 online gaming company in China warned users about scams going on in the Internet with regards to sales of these mythical “activation keys”.