[Confirmed] TERA – Publisher hit with layoffs


En Masse Entertainment, the publisher of TERA North America and the subsidiary of developer Bluehole Studio, has started axing employees from its payroll. This is according to the TERA’s former community manager, Evan “Scapes” Berman’s Twitter, seen below. It seems TERA is not doing that well in the English market, and I was expecting F2P to be the next step, not layoffs…
 

 
Update 1: Massively confirmed the layoffs with En Masse Entertainment’s Publishing Vice-President, Chris Lee.
 
“Today, we had to let go of some of the great talent at En Masse Entertainment. While a tough decision, it was necessary as we prepare for the next chapter of our business. TERA has been a great launch for us, and we are committed to our loyal players. We’re taking measures to align the needs of our business to continue supporting TERA and preparing for our future. We are working with those affected by this transition, including offering assistance on new prospects within the industry/area. If there are companies who are looking for talented people with publishing experience, please send an email with the details to info@enmasse.com.”