Published on January 17th, 2013 | by cinderboy8
Naruto Online – Tencent Games strikes deal with Shueisha
Tencent Games, the biggest online gaming company in China, has announced a ground-breaking deal with Japanese manga publisher Shueisha and games developer Namco Bandai for the rights of developing Naruto into a full-fledged browser MMORPG. Yes, the game is a web one, but a â€śfull MMORPG experienceâ€ť was promised.
1 of Tencentâ€™s many development teams, More Fun Studio, will be developing the game together with Namco Bandai and another Japanese developer, CyberConnect2.
In an effort to boost the companyâ€™s new manga department, Tencent also signed the official manga distribution rights in China for 11 titles under Shueisha, including Gintama, KatekyĹŤ Hitman Reborn!, The Prince of Tennis, Yu-Gi-Oh!, Dragonball, One Piece and of course, Naruto. It is certainly a rare deal, given that companies in China have been illegal using images from manga as promotional materials all these years.